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5Blog Posts
OEM and Industry Repair Standards Are Pointless
Posted by Kristen R. Felder on May 14, 2013 at 10:30am
ASI Claims Reaches 1 Million Claim Milestone
Posted by Cheryl Senko on May 11, 2013 at 3:04pm
Hope is Not a Strategy
Posted by Kristen R. Felder on May 6, 2013 at 11:00am
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Discussion Forum
NACE or SEMA? 1 Reply
Started by Beth Skove. Last reply by Kristen R. Felder May 4, 2012.
Mary Mahoney, Enterprise Rent-A-Car Center Court
Started by Kristen R. Felder Apr 30, 2012.
For all our women members, very important please read....... 4 Replies
Started by Kristen R. Felder. Last reply by Kristen R. Felder Feb 29, 2012.
Getting Women in the Board Room
Started by Liz Blackman Feb 8, 2012.
Congrats Denise Casperson! 4 Replies
Started by Kristen R. Felder. Last reply by Denise Caspersen Feb 7, 2012.
Watch the Hunt!
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NACE or SEMA?
What is your primary purpose for attending trade shows? Which trade show, NACE or SEMA, helps you with your business? What part of a trade show is most useful to you?
Tags: NACE, SEMA, education, management, shop
Views: 51
Replies to This Discussion
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Permalink Reply by Kristen R. Felder on -
Ive always done both shows for different reasons.
I think we transistioned as an industry in our expectations of the shows. In the early years these were our only means of sampling equipment and making purchases for the coming year. Now we have better field distribution and the internet for product research and user testimonials.
I look for more hands on demo/tips and tricks now at the shows. The primary purpose is now networking and building a strong base of resources as a repairer and insurer.
The company that shifts from a marketing mindset to an education platform will have the greatest success in the coming years at all shows regional or national. -
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