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ASI Claims Reaches 1 Million Claim Milestone

Posted by Cheryl Senko on May 11, 2013 at 3:04pm

Hope is Not a Strategy

Posted by Kristen R. Felder on May 6, 2013 at 11:00am

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Cheryl Senko's Blog (13)

ASI Claims Reaches 1 Million Claim Milestone

ASI Claims Reaches 1 Million Claim Milestone

Audit Service Incorporated reviews physical damage estimates for accuracy, while ensuring compliance to industry standards, best practices and client…

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Added by Cheryl Senko on May 11, 2013 at 3:04pm — No Comments

Today’s 60 second Tip: Merging Two Business Facebook Pages

We see it all the time; someone creates and maintains a Facebook Page for their business, without realizing that someone else has already created a Facebook Page for that business. How do you merge those pages together without losing the LIKES? How do you claim the unauthorized Page?

Facebook doesn’t like…

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Added by Cheryl Senko on December 20, 2012 at 1:30pm — No Comments

Should you replace a child safety seat after an accident?

One thing that we see all the time at MAYFIELD COLLISION CENTERS are child safety seats in our customer’s vehicles. Should you replace that safety seat after your vehicle has been involved in an accident? The answer is maybe, depending on the severity of the accident and the damage to your vehicle.

The National Highway Traffic Safety Administration recommends that child safety seats be replaced following a moderate or severe crash “in order to ensure a continued high level of…

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Added by Cheryl Senko on November 27, 2012 at 9:18am — No Comments

Today’s 60 second Tip: What Your Social Media Campaign & Thanksgiving Dinner has in common…

As I’m hunkering down to write my blog today, I can’t help but to think of the many ways that social media marketing and Thanksgiving dinner are alike. Don’t see it? Think about this….

You start with a plan. For dinner this week, you’re probably planning your courses, shopping for groceries, trying to create some expected results. Just like your social media plan should be a well thought out strategy with measurable results.

You go the extra mile. You’re…

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Added by Cheryl Senko on November 21, 2012 at 7:29am — No Comments

Socially Speaking 60 second Tip: Get into the Holiday spirit!

Don’t miss the chance to have a little fun with your audience around the holidays! Holiday posts are a great opportunity to create engaging posts that are SHARED and commented on by your audience. Even if the holiday isn’t a big deal to you personally, you have to remember that your audience may feel differently. Holiday posts are also a great way to promote your shop’s culture and values. Here’s some quick tips to help you maximize on holiday posts:



1. Look for a fun…

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Added by Cheryl Senko on October 31, 2012 at 10:41am — No Comments

Socially Speaking 60 second Tip: It’s only about you 10% of the time

Let’s face it, if you’re in charge of your body shop’s social media campaign, you’re not doin g it to connect with people and feel all warm and fuzzy inside. You want to tell them about your business, get them into your shop, and capitalize on referrals. You have so much to TELL, but you have to remember to ENGAGE…

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Added by Cheryl Senko on October 23, 2012 at 12:59pm — No Comments

Socially Speaking 60 Second Tip: Short & Sweet!

Whether you’re promoting your brand, informing your audience, or trying to entertain and get a laugh – you have to keep it short. The average social media user is scanning their news feed looking for quick headlines that jump out to them. They want nuggets of information, or a quick laugh. You can always link to…

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Added by Cheryl Senko on October 18, 2012 at 10:30am — 1 Comment

Creating a culture of lifetime value

http://www.inc.com/damian-bazadona/marketing-lessons-from-starbucks.html?utm_source=dlvr.it&utm_medium=twitterGreat article on creating a collective mindset that captures your brand's greatness and creates lifetime value for your customers.

Added by Cheryl Senko on June 26, 2012 at 8:30am — No Comments

Can You Feel The Love? Don’t underestimate the value of community involvement in your overall marketing plan.

A few weeks ago I was proudly standing next to Mayfi eld Collision Centers’ owner and founder Tom Griffin while he was receiving an award from the city of Bedford Heights for MCC’s contribution to the K-9 program. As the mayor was gushing about our business, and members of the community were offering him hugs - I…

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Added by Cheryl Senko on May 24, 2012 at 9:37am — No Comments

Something to Bark About – Bedford Heights K9 Cruiser brings City Council appreciation for Mayfield Collision Centers

BEDFORD HEIGHTS, Ohio – May 3, 2012 – Bedford Heights City Council passed a special resolution recognizing Mayfield Collision Centers’ contribution to the city’s K-9 program. Mayfield Collision Centers refurbished a 2006 Police Cruiser which will serve as the law enforcement vehicle for the city’s newly-established canine unit. Tom Griffin, President and Founder of Mayfield Collision Centers, accepted the award on behalf of the company. Mayfield Collision Centers donated the labor and…

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Added by Cheryl Senko on May 16, 2012 at 7:51am — No Comments

Local Merchants Make a Splash for The Chardon High School Memorial Benefit Fund

Spear Electric Co. owner Dave Deck made an unusual donation to The Chardon High School Memorial Benefit Fund, he let members of the community sign his Tek-Craft Hydroplane Outboard Racing Boat to raise money and show support for the community. “It just came to me,” commented Deck. “It was a way to combine my life-long love for boat racing and Spear Electric Company’s commitment to the Chardon community.” Over 200 people signed the boat, which was part of a 2-day fund raising event held at…

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Added by Cheryl Senko on May 8, 2012 at 8:00am — No Comments

Rainy Day Safe Driving Tips

Added by Cheryl Senko on May 8, 2012 at 7:23am — No Comments

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